Worst Corporate Video of All Time?

Written By Dave Millman

Corporate videos fall all over the map: some good, some bad, some so bad that nobody understands what the committee was thinking. We’ve compiled quite a few samples here.

However, out of thousands that we’ve screened, this video wins the award for Worst Ever.

Why is it the worst ever? Plenty of reasons:

  • 95 seconds of custom 3D animation = expensive.

  • Best voiceover line: “I want to be a frog, or a unicorn!”

  • Can you identify the problem, solution, target audience, product…or even the company?

There’s a technical term for this: Committee compromised coprolite.

Dave Millman
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