When a Product Speaks For Itself
If your product has a powerful visual impact, let it speak for itself. Here are some examples.
If your product can suture a grape, just suture the grape and add a little chamber music!
You Can’t Upstage a Mouse
Did you see the mouse behind the wall at 0:28? No words necessary.
When 100,000 Merchants are Waiting…
…you don’t need a problem statement. Just show them the product they’ve requested for 5 years.